Chances are, if you're buying an unlimited graphic design service
, you're not entirely sure exactly what you want. This can be a big problem since you'll be spending lots of money on design work without the benefit of detailed specifications. You don't want to spend your budget and time and energy on a project that winds up being sub-standard. But you also don't want to have to turn down work because the graphics look messy. Make it a goal to know exactly what you want when you ask your designer to create something. How do you know what you want? Consider the following questions. Have you determined a topic you want to target? Are you interested in colour palettes? Do you have a clear picture of your ideal design?