Knoll and Posti

I was not a big fan of the new Posti logotype, I think, so it’s directly from 90’s, that I am personally hate… But today I bumped into the Knoll’s logo version for the Christmas collection – designed by NB Studio, London and many of its elements looks so familiar to new Posti’s logotype (The bow, stripes and a whole concept of package), but I love more Knoll’s version, it’s more elegant, they simply turned two final rectangle letters into one symbol of the wrapped package – just brilliant! And Posti’s logo’s idea is not so organic -who have seen the post packages wrapped as Christmas gifts?

I don’t think so it’s a direct rip off, but Posti’s logo looks not so unique and original after all that… At least to me.

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